Bakken & Baeck


Changing the way you sell your home.


We designed and built a digital service that simplifies and reforms the traditional real estate model, enabling the modern homeowner to take control over the selling process.

What we did

  • User research and testing
  • Art direction
  • UX and product design
  • Front and back end development
  • Content style guide and UX copy

Empowering the homeowner through digital design

Samsolgt makes it easier to sell your home, and provides the same level of safety that traditional real estate agencies offer you, but in a way that’s more adapted to the needs of modern homeowners. You do most of the preparation and planning yourself while receiving digital, yet personal assistance from real estate experts at every step of the process.

The service connects you to the right agent, photographer and appraiser. While they have more time to spend on what they do best, you can fill out all the necessary forms, digitally. In the meantime, the service keeps track of your upcoming appointments and tasks, so you know exactly where you are in the process.

We mapped out, designed and built every part of the Samsolgt platform. Working as one integrated team, we took care of UX, UI, copywriting, front and back-end work, up to the finer details of art directing the website photography.

We worked systematically across all fields to ensure an accessible digital service and visual identity, empowering the many people (regardless of their identity or abilities) to take more ownership in selling their homes.

Screenshot of the desktop version of the Samsolgt website

An accessible and adaptive design system

Our developers worked closely together with the design and writing teams from the very beginning, creating a consistent design system that scales well across the entire platform. This system is constantly evolving, as it serves numerous purposes: from providing the agents with the right information, to keeping the seller and buyer in the loop on next steps, and making Samsolgt’s marketing campaigns run smoothly. 

A lot of time went into creating intuitive, inclusive and secure flows, while trying to maintain a sense of flexibility, allowing us to scale the system for future use and business cases. The technology that drives the Samsolgt system has been made available to DNB Eiendom, enabling them to adapt the components to their own products and processes.

By giving the homeowner simple and straight-forward tools, we provide transparency to a previously closed off process, share insights on how to operate in the real estate market, and help real estate agents to be more focused.


Property sales made


Value of properties sold


Task efficiency for realtors

Tech Stacks

  • Python, PostgreSQL (backend)
  • AWS: EKS, ECR, RDS, EC2, CloudFormation, S3, CloudFront (infrastructure)
  • React (frontend)
  • Sanity (CMS)


  • Hinda Fahre (photography)
  • Miguel Angel Camprubi (illustrations)


Bakken & Bæck AS
Trondheimsveien 135
0570 Oslo


Bakken & Bæck B.V.
Van Diemenstraat 38
1013NH Amsterdam
The Netherlands


Bakken & Baeck GmBH
Fürstenstraße 2-4
53111 Bonn


Bakken & Baeck LTD
23 Englefield Rd
London N1 4JX
United Kingdom


Bakken & Bæck S.L.
C. De Pamplona 59
08005 Barcelona